1. Set up your Instagram account
The first method to grow your account is setting up your account profile. Ensure that all the information you want people to know about you is on your profile. Write a catchy bio, and attach links to your brands or contents. Your followers can only know your brand through your bio, image, and captions. So, work on them because they will help drive traffic and enhance engagement to your account. While setting up your account, ensure that you add links if you have relevant links to show your followers what you are doing. It could be a link to your website or mail. Users can also make use of LinkTREE when setting up their accounts. LinkTree is a tool that helps you promote and organize your website and content.
2. Be consistent
While you are trying to grow your network of followers on Instagram, you want to ensure that you post consistently. Keep your followers engaged because you don't want to make them lose interest in your or your brand. If you want to grow your brand on Instagram, you have to keep creating content. To make things easier for yourself, you should create a schedule which you can stay committed to.
3. Use Hashtags
Hashtags are another way you can grow your followers on Instagram. You are probably aware of this if you are active on Instagram. You can use hashtags to expand your social reach and grow your audience.
4. Work with influencers
This method has proven effective in helping grow followers on Instagram. You don't just want to increase your number of followers while your audience is few. If you are a business owner or a content creator, you should be more interested ingrowing your audience.
Getting in front of them and being there is the best approach to get them to follow you. It's vital to stay active on your Instagram accounts. You can make use ofuser-generated content to increase brand awareness and engagement. You may also host Instagram contests to spread awareness about your brand to a wider audience.
Instagram has incorporated the new collaboration feature to help you collaborate with influencers to make a shared post which will be displayed in the feed of both accounts’ followers and shows in the profile grid of both accounts.
5. Don't take the wrong way to build your network of followers
People now make the mistake of buying fake Instagram followers. While this increases the number of your followers, it will affect the engagement rate on your profile. While it may be tempting to take this option, it is not advisable. None of these fake accounts you buy to grow your followers will comment on your post or like it. On the other hand, Instagram will eventually delete those false accounts and that will affect you.
6. Exhibit your Instagram account
No one will know of your account if you don't advertise it. Attach your Instagram account link to your website or other social media platforms. Increase the awareness of your brand. Reach out to the audience you think is suitable for your brand. Make it easier for people to find you on Instagram. Some of the effective methods you can try include; blogs, posting on other social media platforms, etc. Encourage your followers or friends to share your content on social media and let them know how to find you.
7. Know what your followers want
Just like your website, ensure that your Instagram has a target audience. By knowing what your followers want, you will be able to create content they will engage with. Also, let your followers know the type of content you post right from time. Let your content, caption, images, stand out and attract your followers. You should follow trends but also ensure that you stick to your type of content
8. Create engaging content
Engaging content is a strong tactic to increase awareness and grow your Instagram account. Choose a niche and let your followers know you for your interesting content. By doing so, you will create a fan base for yourself and your brand. Create top-notch videos and pictures to keep your followers engaged.
9. Enhance relationships with your followers
Enhance your relationships with your followers by keeping them engaged. Keep them satisfied and post what they like. Allow them to ask you questions while you make a video of yourself answering the questions. Grow your account in an authentic way and let your followers be aware that they are a big part of your brand. You don't have to promise them giveaways if you can't afford it. Just post good content.
10. Protect your account
While all the posts have shown you how to grow your Instagram followers, it is also important that you keep your account protected from hackers and don't violate copyright laws or other laws guiding the Instagram community.
You can protect your account with SMiP to avoid losing your account after putting so much hard work into building it.